Mood: Boarding School American Hipster Preppy.
But will it work? Will it sell? Will it Influence? Are Generation Z or Millenial heads across the Globe particularly in China buying it? Fashion is in such a delicate space when it comes to capitalistic commerce. Gatekeepers can no longer set trends and are now being dictated to. The influencers are now the legitimizers and many fashion houses live in a puzzling dilemma of irrelevancy.| LPR
